From my quo­ta­tions file, a gem from two years ago:

Mr. New­man makes his own salad dress­ing at home, too, though he occa­sion­ally reaches for the stuff that started the Newman’s Own empire. To date, the food com­pany has gen­er­ated $220 mil­lion in char­i­ta­ble dona­tions and has expanded to include pop­corn and a line of fruit drinks and sal­sas, which he some­times buys in jars at the gro­cery store. While the stunned checker grap­ples with the fact that Paul New­man is buy­ing Newman’s Own salsa, he gets a kick out of say­ing, “It must be really good if I’m pay­ing retail for it.”“He’s got the salad cov­ered. Can he serve you din­ner?,” The New York Times, Sep­tem­ber 27, 2006